Katica Roy

venture capital · women in vc · startups · Go To Market · Seed Investment · Software · authenticleadership

About Me

Katica Roy is the CEO and co-founder of Denver-based Pipeline, a SaaS company that leverages artificial intelligence to identify and drive economic gains through gender equity. Katica is driven by a passion to eradicate economic inequality and champions the rights of refugees, women, and children. An award-winning business leader with more than two decades of experience in technology, healthcare and financial services, Katica is credited as a rare combination of expertise in and passion for gender equity, people analytics, and sales operations. She pours her knowledge and unique lens into several community and global initiatives, including as a board member of Edge of Seven, Book Trust, and Isabella Bird Community School, a member of the CU Leeds Women’s Council, and the Women’s Foundation of Colorado, as well as a 2018 Colorado Governors’ Fellow. Katica is also an industry entrepreneur, thought-leader, and frequent editorial contributor and speaker, and was recently named a Luminary by the Colorado Technology Association.

My blog posts

What's The Cost of Bias in The Startup World?

Just two months into my tenure as a female founder and CEO driving business to make the workplace equitable for all, the startup world broke open with news of sexual harassment of female founders by male venture capitalists.  First it was Justin Caldbeck, then Dave McClure and Chris Sacca; in an effort to help, both Reid Hoffman and Ashton Kutcher waded into the choppy waters.  Reid faced backlash for the idea that men have to take a pledge to act decently and Ashton for asking impertinent questions.  However, both were trying to help, and it reminded me how important it is to have male voices in the gender equity conversation - even when they are not quite sure how to navigate the issue, they are willing to step up and we need to let them step up imperfectly.  Their efforts should be a springboard for conversations we need to have to  close to the gender equity gap.